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Branding and marketing

How Can We Differentiate Marketing and Branding?

The two terms marketing and branding are frequently used in an overlapping manner, intersecting into each other’s territory. However, there is a fundamental difference as they address a unique objective. Let’s take it step by step to separate the twins. … Read more


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Marketing-and-branding

How Marketing & Branding are Intersecting to Each Other?

Marketing & Branding are intersecting to each Other The two terms marketing and branding are frequently used in an overlapping manner, intersecting into each other’s territory. However, there is a fundamental difference as they address a unique objective. Let’s take … Read more


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Happy-Holi-colours-images-hd-download

WebGerent Wishes A Happy Holi (The Festival of Colors)

A true and caring relation doesn’t have to speak loud, a soft message is just enough to express the heartiest feelings. Enjoy the festival of Holi with lots of fun. Holi is the time to develop understanding and love for … Read more


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Importance of Brand Strategy

Why is Brand Strategy Important?

Importance of Brand Strategy A brand strategy ensures that the values of an organization, product or services are indirectly communicated to the market. It is aimed at the creation of loyal, long term and repeat customer base for a product … Read more


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marketing-vs-branding

What is the difference between marketing and branding?

In the modern times, the budget or financial resources are quite dear to everyone.  Any form of investment is looked into carefully before getting approved. However, the confusion between marketing and branding has lead to businesses indulging either of the … Read more


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